KCB pumps Sh100 million towards WRC Safari Rally

In Summary

  • WRC is one of the oldest and leading global motorsport competitions and is governed by Fédération Internationale de l’Automobile, (FIA). The championship returns to Kenya in 2020, after a nearly two-decade hiatus.
  • The 2020 competition was put off after the Covid-19 pandemic struc
KCB pumps Sh100 million towards WRC Safari Rally

Kenya’s preparations for the forthcoming World Rally Championships got a massive shot in the arm on Tuesday when KCB Bank Kenya committed Shs100 million in sponsorship towards the event .

The Safari Rally is returning to Kenya and Africa after an 19-year absence.

KCB is the official financial partner in the championship which will be held from June 24-27, 2021.

Speaking at the event, Sports Cabinet Secretary Ambassador Amina Mohamed and KCB Group CEO and MD Joshua Oigara said the bank is keen on further deepening its contribution towards sports in the East African region, as a way of supporting communities and building a critical mass of sporting talents.

“We take pleasure that our sponsorship has sustained motorsport and helped build a critical mass of talent competing in local and international platforms. The ambition is to progress this association into the elite level of global rallying. We believe the upcoming event is a great opportunity to demonstrate Kenya’s growing credentials as a global sports powerhouse,” Oigara said.

“The sponsorship is a significant milestone for the Safari Rally as we have an indigenous institution supporting one of the most iconic events in Africa. KCB has been proactive in supporting sporting activities and nurturing of talents around the country across all the games,” noted Mohamed.

This year’s championship will cover 797 kilometers in Nairobi, Naivasha and Kiambu counties, said Phineas Kimathi, Chairman KMSF and Chief Executive, WRC Safari Rally.

“After successfully staging African Rally Championship (ARC) Equator Rally over the weekend, we are confident that we can host a bigger and even more exciting event,” said Mr. Kimathi.